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Cómo limpiar tus relojes

Videoblog: How to clean your watches

In this episode, Daniel Pinto teaches Fernando Aldea and all our followers the correct way to clean and sterilize our watches. The different ways to keep our pieces and straps,...

Videoblog: How to clean your watches

In this episode, Daniel Pinto teaches Fernando Aldea and all our followers the correct way to clean and sterilize our watches. The different ways to keep our pieces and straps,...

Omega Seamaster Ploprof

The Underwater Giant: A look at the legendary O...

There was once a time when wristwatches were an essential part of a professional diver's toolkit. The ability to measure dive intervals and monitor these times at great depths gave...

The Underwater Giant: A look at the legendary O...

There was once a time when wristwatches were an essential part of a professional diver's toolkit. The ability to measure dive intervals and monitor these times at great depths gave...

IWC Portugieser IW3716

Portugieser Chronograph with in-house caliber a...

Last January, IWC Schaffhausen presented a revamped version of the Portugieser Chronograph. The iconic design remains unchanged. However, inside, a movement from the 69000 caliber family, manufactured in-house by IWC,...

Portugieser Chronograph with in-house caliber a...

Last January, IWC Schaffhausen presented a revamped version of the Portugieser Chronograph. The iconic design remains unchanged. However, inside, a movement from the 69000 caliber family, manufactured in-house by IWC,...

La industria hoy

Videoblog: The industry today

In this episode, Daniel Pinto and Fernando Aldea discuss the current state of the watch industry, the decisions of major brands, the halt in production, the postponement of events and...

Videoblog: The industry today

In this episode, Daniel Pinto and Fernando Aldea discuss the current state of the watch industry, the decisions of major brands, the halt in production, the postponement of events and...

Capítulo Especial

Videoblog: Special Chapter

In this episode, Daniel Pinto and Fernando Aldea invite the community of El Loft users and customers to gather around our online community and spend these days of confinement and...

Videoblog: Special Chapter

In this episode, Daniel Pinto and Fernando Aldea invite the community of El Loft users and customers to gather around our online community and spend these days of confinement and...

Los mitos y verdades sobre la limpieza de relojes

Myths and truths about watch cleaning: Tips dur...

It's often a topic of heated discussion at every meeting of horological geeks. Everyone claims to have the magic recipe, the one that fixes scratches, makes steel shine, maintains water...

Myths and truths about watch cleaning: Tips dur...

It's often a topic of heated discussion at every meeting of horological geeks. Everyone claims to have the magic recipe, the one that fixes scratches, makes steel shine, maintains water...

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