Blog

2+1 Recommended by LOFT: Comedians Special
In this edition, we highlight the accounts of some of the world's most famous comedians, who have celebrated their success with watches, watches, and more watches. One sporty and robust,...
2+1 Recommended by LOFT: Comedians Special
In this edition, we highlight the accounts of some of the world's most famous comedians, who have celebrated their success with watches, watches, and more watches. One sporty and robust,...

Modern Classics: Tudor Pelagos
In this section, we'll take a weekly look at the modern watches that are making their mark on the industry, charting their own paths with their own unique identities, to...
Modern Classics: Tudor Pelagos
In this section, we'll take a weekly look at the modern watches that are making their mark on the industry, charting their own paths with their own unique identities, to...

Omega: Small device, huge change
From record-breaking deep-sea dives to moon landings, Omega's legacy is filled with large-scale achievements. The first of this year's major accomplishments is, in fact, quite small.
Omega: Small device, huge change
From record-breaking deep-sea dives to moon landings, Omega's legacy is filled with large-scale achievements. The first of this year's major accomplishments is, in fact, quite small.

TAG Heuer Carrera Chronograph 60Th Anniversary ...
Six decades after the birth of the Carrera, a model that defined an entire watch category, TAG Heuer presents a particularly attractive collector's version in a limited edition of 600...
TAG Heuer Carrera Chronograph 60Th Anniversary ...
Six decades after the birth of the Carrera, a model that defined an entire watch category, TAG Heuer presents a particularly attractive collector's version in a limited edition of 600...

Fifty Fathoms 70th Anniversary – Act 1
In 1953, Blancpain introduced the first modern diving watch, the Fifty Fathoms. In 2003, fifty years after the birth of this iconic timepiece of the deep, the brand unveiled a...
Fifty Fathoms 70th Anniversary – Act 1
In 1953, Blancpain introduced the first modern diving watch, the Fifty Fathoms. In 2003, fifty years after the birth of this iconic timepiece of the deep, the brand unveiled a...

Modern Classics: Bvlgari Octo Finissimo
In this section, we'll take a weekly look at the modern watches that are making their mark on the industry, charting their own paths with their own unique identities, to...
Modern Classics: Bvlgari Octo Finissimo
In this section, we'll take a weekly look at the modern watches that are making their mark on the industry, charting their own paths with their own unique identities, to...
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